Best Routific Alternatives in 2025 for Route Optimization

Compared to Routific, Ufleet offers better customer communication functionality, more affordable and transparent pricing, and greater operational control.

Angel Nikolov
October 1, 2024
best routific alternatives

Some of the best Routific alternatives for efficient route optimization are Ufleet, Onfleet, Route4Me, eLogii, and Tookan.

In this guide, you will find an overview of each solution and learn why they are better than Routific in some aspects.

We'll first start with 3 key reasons you might want to consider a Routific alternative. If you don't need convincing, you can jump straight to "What are the Best Alternatives to Routific?".

3 key reasons to consider Routific alternatives

Routific is a route optimization software that’s best for small and medium-sized businesses that make deliveries, stops, or pickups every day. It’s a good fit for businesses with multiple drivers and routes.

While it’s one of the good solutions on the market, the platform has a few specifics that might make it not the best choice for you. Choosing software can be tricky, but we hope the information below will provide some clarity and guidance.

So, with that in mind, let's go through the top 3 reasons you might want to consider Routific alternatives. They are based on customer reviews and our own opinion:

Reason #1: You have to pay extra for base features

When you pay for route optimization software, it’s normal to expect to have essential features included in your plan. Not the case with Routific, though. 

The base price does not include key features such as live tracking, proof of delivery, driver notes, and customer notifications. You have to purchase them as an add-on which increases your costs. In our opinion, this is weird.

In addition, Routific charges for most of these add-ons per vehicle. For a business with multiple delivery vehicles, this could quickly become expensive.

customer reviews about routific's paid add-ons
Excerpts from Routific customer reviews on Capterra

Reason #2: Customer communication functionality is poor

Seems like Routific didn’t nail customer communication. The most common complaint is that delivery drivers cannot directly reach out to a customer from the app. This one can cause multiple obstacles for drivers, delays, and failed deliveries.

Another pain point is the lack of flexibility and customization in customer notifications. For example, you can choose either an SMS or an email for all your customers. If you want some of them to receive an SMS, and others an email, you cannot do that.

Personalization is also not available. You cannot send different notification messages to different types of customers, nor you can insert names, personal details, etc.

customer reviews about routific's customer notifications
Excerpts from Routific customer reviews on Capterra

Reason #3: Lack of flexibility in route schedules

Sometimes, unexpected changes happen and you need an easy and quick way to adapt your delivery route plans.But unfortunately, with Routific you cannot edit a route after it’s been dispatched to a driver.

You cannot add extra stops on the go either. Schedules often need a last-minute change so you’ll face difficulties in such situations. It might also create challenges with calculating pay hours for your drivers.

Another situation, in which you need flexibility, is if you need to create a custom route for some reason. This one in particular is available as functionality, but Routific customers say it’s difficult and sluggish.

customer reviews about routific's lack of flexibility
Excerpts from Routific customer reviews on Capterra and G2

What are the Best Alternatives to Routific?

  1. Ufleet
  2. Onfleet
  3. Route4Me
  4. eLogii
  5. Tookan

1.Best alternative to Routific: Ufleet

ufleet route optimization software

Ufleet helps you plan delivery routes, reduce costs, and provide a stellar delivery experience to your customers. Ultimately, this allows you to achieve efficient operations and win customer loyalty.

The strength of Ufleet lies in its advanced route optimization algorithms, rich customer-facing functionality, and high level of customization and flexibility.

Various types of businesses can benefit from the platform but we’ve found it works best in the following industries:

  • Retail and e-commerce
  • Grocery, food and beverage
  • Big and bulky items such as DIY, furniture, or home appliances
  • Wholesale distribution

To extract maximum value we also suggest operations of at least 5 delivery vehicles and/or 1,500+ deliveries per month. But even if you operate with a smaller delivery volume, you can still benefit from the system. For precise calculation of your ROI with Ufleet, you can check out our cost calculator

Key advantage #1: Advanced route optimization algorithms

Finding the best routes is not an easy task. The reason is that “best” in terms of delivery routes depends on many factors. One of the advantages of Ufleet is that it nails route optimization with high precision.

The algorithms behind the platform use AI and machine learning and include more parameters than the standard route optimization tools. Alongside the common factors like location, time window, and traffic, Ufleet also takes into account:

  • Duration: This is the time it takes a delivery driver to hand the package to the customer.
  • Priority: Useful for time-sensitive deliveries such as perishable goods, or for high-priority customers.
  • Driver skills: Helps you plan the workload for each of your drivers.
  • Vehicle capacity: Allows you to optimize the loading process and avoid overloading.
  • Vehicle type: For example, electric vehicles have range constraints, and this parameter allows you to plan this.
  • Driver/customer match: In case you want to build personal relationships with your customers.
  • Road constraints: Useful for avoiding specific types of roads, bridges, traffic conditions, one-way streets, etc.

All these parameters drive results with higher precision and accuracy.

Key advantage #2 - Rich customer communication functionality

delivery live tracking feature

Communication with your customers during the delivery process is key to your business success and Ufleet offers rich customer functionality to support this.

The platform provides your customers with precise live tracking without a need to log in or register. They know the location of their package at any time, who will deliver it, and when. Also, they can call the driver with one tap in case they need to reschedule, or whatsoever.

In addition, Ufleet allows you to collect customer feedback upon delivery. This helps you validate what you’re doing well and what needs improvement. Also, you can act immediately in case of a negative delivery experience which will help you to prevent frustration from escalating.

Drivers can also easily contact the customer straight from the app. This way, they can quickly react in case of wrong delivery details, delays, or other unplanned circumstances.

Key advantage #3 - High level of flexibility and customization

Almost every business we’ve ever spoken to has a use case that’s somehow unique and needs a custom approach. Not many vendors offer flexibility in terms of functionality but Ufleet does.

We can help you adapt the platform to meet your specific needs with custom features, or tailored setup. In addition, you can easily connect your CRM, ERP, e-commerce platform, or any other essential to your business tool as a dev-friendly API is also available.

The cherry on top is the personalization and white-labeling of customer communication—each message you send to your customers can have your logo, your colours, your messaging. And branded communciation allows you to strengthen your image and build lasting relationships with your customers.

Pricing and free trial

Ufleet's pricing plans include:

  • Free: $0 for companies with up to 200 deliveries a month
  • Pay as You Go: $0.15 / delivery for anyone else
  • Enterprise: Based on the particular needs of the organization.

All features included and we don’t charge additionally for onboarding or support. No hidden costs, no setup fees, no long-term contracts. For us, transparency and straightforward communication are paramount.

A free trial is available for up to 200 delivery tasks. No credit card is required.

How Does Ufleet Compare to Routific?

For starters, Ufleet offers better customer communication functionality. It includes:

  • Live tracking
  • Customer notifications
  • Personalized messages
  • Easy communication between drivers and customers
  • Collecting customer feedback

Compared to Routific, Ufleet also offers more transparent and affordable pricing and doesn’t charge additionally for core features such as live tracking and customer notifications.

Last but not least, Ufleet allows you to make last-minute changes to your delivery schedules. You can add, edit, or cancel deliveries, update priorities, change delivery sequence, and more. Ultimately, this provides you with greater control over your delivery process.

For more in-depth overview, see the full features comparison between Routific and Ufleet.

2.Onfleet

onfleet last mile software

Onfleet is one of the leading delivery management solutions on the market. The vendor serves various businesses — from multi-national couriers, retailers, and distributors to on-demand delivery startups.

What makes Onfleet stand out from competitors are its user-friendly interface, feature-rich functionality, and helpful and responsive customer support team. 

Key advantages

  • Intuitive and user-friendly interface: Easy onboarding and quick adoption. Intuitive for dispatchers, drivers, and customers. Users describe the UI of the software as elegant, world-class, and easy.
  • Huge variety of features: Alongside the basics, the platform also offers good customer communication functionality, search and filter capabilities, POD with photos, signatures, barcodes and notes, analytics dashboard, and more.
  • Responsive and helpful Support: Most customers rate Customer service teams as effective, quick and kind. In addition, the vendor has a pretty good database with support and technical documentation.

Pricing and free trial

Onfleet is quite expensive. There are three pricing tiers*:

  • Launch: $550 / month (very limited functionality)
  • Scale: $1,265 / month
  • Enterprise: Custom pricing

You can get a 14-day trial after filling in a form on their website.

 *Last update of pricing and trial information: Oct 1 2024

3.Bringg

bringg last mile delivery solution

Bringg is one of the most established and well-funded delivery management software solutions. The company has been on the market since 2013. Bringg serves retail, restaurants, grocery stores, home appliances, and on-demand delivery.

Their platform is best for large enterprises with huge delivery volumes and complex operations. Some of Bringg's clients include H&M, Burger King, and Goodyear being their clients.

Key advantages

  • Great for large organizations: Bringg can support deliveries at scale as well as solve complex logistics problems. Unlike many other vendors, Bringg allows you to manage both outsourced and in-house deliveries.
  • Printing shipping labels is so easy: Bringg partners and integrates with 3PL companies such as FedEx, DHL, UPS, etc. The native integration allows you to create labels quickly, without manual entering of customer details.
  • High level of customization: You can easily modify the platform so it fits your needs. You can also integrate with a huge number of apps and other software solutions which allows you to achieve fully connected operations.

Pricing and free trial

Bringg doesn't provide any public information about pricing*. With enterprise clients being their main target, this is expected. Most probably, it's not cheap. A free trial is also not available.

 *Last update of pricing and trial information: Oct 1 2024

How does Bringg compare to Routific?

Compared to Routif, Bringg can solve much more complex logistic problems. It can also handle deliveries at a much larger scale.

Another key difference is that Bringg integrates with 3PL companies such as FedEx, DHL, UPS, and Uber, which makes it convenient for large retail businesses.

Bringg also offers a better level of flexibility and richer functionality. While both solutions can serve mid to large organizations, Bringgs is more sophisticated and professional. Of course, this comes with a higher price too.

4.Route4Me

route4me

Route4Me has been on the market since 2009. It's another well-established last mile delivery solution. The vendor offers a desktop app for larger logistics teams, as well as a separate app for individual delivery drivers.

Route4Me excels at providing a good level of route optimization flexibility and an easy-to-use interface. It's also doing better than competitors in serving individual drivers.

Key advantages

  • Functional flexibility: Users can easily modify routes by implementing new stops to existing schedules, rearranging routes according to personal preferences, or optimizing for various parameters.
  • Easy-to-use interface: Route4Me users describe the platform as intuitive and quick to learn. Dispatchers, administrative staff, and drivers seem to get used to it quite easily and quickly.
  • App for individual drivers: It's better than using Google Maps or manual planning, yet not as expensive as paying for an entire SaaS route optimization product.

If this solution doesn't sound promising to you but you are looking for something similar, you can check the best Route4Me alternatives.

Pricing and free trial

Route4Me offers various pricing plans for teams and individual drivers. However, they are a bit confusing, and not clearly presented. That's why we suggest you double-check what's included and read carefully all the information provided*:

Teams:

  • Route Management: $40/user/month (with a $200/month minimum)
  • Route Optimization: $60/user/month (with a $300/month minimum)
  • Business Optimization: $90/user/month (with a $450/month minimum)

The tricky part is that the Route Management plan doesn't include route optimization functionality, and the Route Optimization plan is very limited in terms of optimization. So basically, you'll need to jump straight to the Business Optimization plan if you want proper route optimization.

You can get a 7-day trial of all three plans after signing up on their pricing page.

Individual drivers:

  • Free: $0 for up to 10 stops
  • $9,99/month or $79.99/year for unlimited stops
  • Enterprise: Custom pricing

You can get a 7-day trial of the paid plan by downloading the app from Google Play or the App Store.

 *Last update of pricing and trial information: Oct 1 2024

How does Route4Me compare to Routific?

Unlike Routific, Route4Me offers both a route optimization solution for teams and individual drivers. Route4Me also offers a bit more flexibility in terms of functionality.

While Routific serves large organizations with huge delivery volumes more efficiently, Route4Me is more suitable for small to mid-size businesses.

On the pricing side, it's difficult to tell which solution is more expensive, as both charge additionally for some features and add-ons.

5.Tookan

Tookan claims to increase your profits and reduce delays by monitoring your fleet with fleet management and a tracking system. The vendor positions itself as a good fit for enterprise businesses that provide on-demand delivery.

Providing a rich variety of integrations to e-commerce platforms and its on-demand delivery functionality is what makes Tookan stand out.

Key advantages

  • Rich variety of integrations: Tookan offers 50+ native integrations for e-commerce/ POS, payments, invoicing, CRM, packaging and shipping, and more. Additionally, users rate highly the API and the provided documentation.
  • On-demand deliveries: Tookan is one of the few delivery management vendors that can meet the needs of taxi services, pharmacies, on-demand food delivery, etc.
  • User-friendly interface: The platform is intuitive and well-designed. It's quick to set up and easy to use by drivers, dispatchers, and back office staff.

Pricing and free trial

Tookan currently offers five pricing tiers*:

  • Early Stage: $49 / month (limited functionality)
  • Startup: $129 / month (limited functionality)
  • Growth: $299 / month
  • Standard: $599 / month
  • Enterprise: Custom pricing

Keep in mind though that plenty of the essential features are not included (not even route optimization — how is that even possible?!) and you need to pay extra to use them.

All plans include a 14-day free trial.

 *Last update of pricing and trial information: Oct 1 2024

How does Tookan compare to Routific?

Compared to Routific, Tookan is the better option for on-demand deliveries. It might also be a better fit for smaller businesses with basic delivery management needs.

Another advantage of Tookan compared to Routific is its richer communication functionality of the mobile app. There's an in-app driver chat and direct communication between drivers and customers.

So which route optimization software is best for you?

Which route optimization solution is best for your business depends on your needs, priorities, growth plans, budget, and many more factors.

Figuring out is not a simple task, but it's also not a super difficult one. To help you in the process, we created a detailed guide to picking route optimization software where you'll find tips and guidance on how to approach it.

If you've come that far, we really hope you found the information useful. Thank you for reading, we appreciate it. Feel free to subscribe below if you want to get similar posts in your inbox every now and then. ❤️✉️

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